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Your
Profit Clinic representative is Lynne Counsel
Headline
CLUE:
What's the sweetest sound in the world for every person on the
planet? What's the one word that grabs their attention
like no other?
Hi...
I'm John Counsel, founder and CEO of The Profit Clinic,
which owns this site. As a long-time marketing and advertising
professional with a special interest in direct response
advertising and direct selling, I've known about
this powerful conversion factor for more than 35 years.
I've also used it regularly — and I never create
an autoresponder or broadcast email message without it. I also
use it regularly on my sales web sites (and I've been split-testing
it for the past three years, so the results are conclusive for
me).
Hi...
I'm John Counsel, founder and CEO of The Profit Clinic,
which owns this site. As a long-time marketing and advertising
professional with a special interest in direct response
advertising and direct selling, I've known about
this powerful conversion factor for more than 35 years.